How do you determine the best length blog post? How long should a blog post be? Over the years this has changed. You still have many that will swear that smaller blogs are more effective. They may tell you that smaller blogs are easier to write. One might say that this allows you to write…
Category: Copywriting
How to use persuasive wording to reach your readers
Three Habits of a Successful Blogger
Would you like to know the three habits that can mean the difference between success or failure in blogging? It’s not difficult. In fact, it’s fun once it becomes habit. Let’s start with habit number 1. Habit Number 1. Read daily This is extremely important. In order to have plenty to write about, you need…
How to Write Like You Talk
You’ll find that the typical reader today, expects to read differently than may have been expected years ago. Nowadays people like to read the way they hear. Especially on the web. When reading a computer screen or smart phone, they generally don’t expect to have to decipher or analyze what they read. So, if we…
Psychographics vs Demographics
There’s no doubt that knowing the demographics of your web traffic is very important. This helps you to know who is actually visiting your site. Demographics / Psychographics Knowing the psychographics of your visitor is equally if not more important. The difference between demographics and Psychographics is this: Demographics show you WHO is visiting your…
Know Your Audience When Writing
If you write to everyone, you write to no one… What you say or what you write cannot appeal to everyone. Not everyone is interested in what you may offer. So when you offer a product or content to someone, you want to make sure you are offering it to someone who would appreciate its…
Speak to the heart and then the head
If you are writing with the purpose of motivating your reader to take some sort of action, you need to aim your message two different ways. First the heart, then the head. Aiming for the heart Figuratively, the heart is understood to be the seat of our emotions. This is why you associate love with…
How to write conversationally
Write Conversationally The most effective way to write our blogs is to write them conversationally. Now, what do we mean by “write conversationally?” Well, imagine yourself just sitting down at your dinner table with your family. In a situation like this, you will have conversations. When you speak conversationally with your family, you speak naturally….
Finding fresh blog topic ideas (part 2)
Subconsciously you may take in the information that would be great blog topic ideas, but… We discussed in our last blog how the Reticular activating system is really the gate keeper of our conscious mind. It sifts through all the information and allows you to be qaware of what is relevant and important. All that…
How to find blogging topic ideas
Have you ever noticed some people always seem to have no difficulty in coming up with blogging topic ideas for their blog posts? It seems just to be natural for them. But, as you continue to regularly make posts to your blog, you may begin to run out of ideas. And if your aim is…
How to Find a Niche
You may wonder how to find a niche, when there are so many popular subjects. It can be very confusing. But it makes it a lot easier if you just ask yourself a few questions. For example, What am I truly interested in? You have to be interested in this niche if you’re going to…